The trademark AFM Audience Flow Management was filed by TM Film- u. Fernsehproduktions GmbH, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). The application was published for oppositions on March 27, 2015, and received one opposition filed on March 30, 2015 by American Franchise Marketing Limited on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion, (c) Unfair advantage and detriment to distinctiveness or repute. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued March 30, 2015
The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on May 10, 2016. Change of name and professional address of the trademark registration was recorded on September 5, 2018. Change of name and professional address of the trademark registration was recorded on September 6, 2018.
The Opposition with reference B 002500018 was partially refused EUTMA/IR according to Article 8(1)(a) CTMR with decision issued on December 13, 2017 by the EUIPO.