The trademark application BE THE 1 was filed by Abbott Laboratories, a U.S. corporation (the "Applicant"). The application was published for oppositions on December 3, 2015, and it was registered by office on March 13, 2016 without any oppositions.
The application was filed in English (French was selected as the second language).
The renewal of the trademark was recorded by the office on February 15, 2025.
Appointment and Replacement of representative of the trademark registration was recorded on January 4, 2021.
Goods And Services
The mark was filed in class 35 with Promoting public awareness of the need for blood and plasma donations and advertising, marketing and promotional services in the field of blood and plasma donation..
The mark was filed in class 42 with Blood analysis services.
The mark was filed in class 44 with following description of goods:
Providing a website featuring information in the field of blood donation
Providing a website featuring information in the field of plasma donation
Providing information relating to blood and plasma donation
Blood transfusion services
Providing information in the field of blood transfusion
Consulting services in the field of blood banks and blood transfusion.