The trademark vivo Store was filed by VIVO MOBILE COMMUNICATION CO., LTD., a corporation established under the laws of the People's Republic of China (the "Applicant"). The application was published for oppositions on June 2, 2020, and received undefined oppositions.
Opposition Proceedings
There are undefined Oppositions claimed against trademark.
The first opposition filed on September 2, 2020 by Garmin Switzerland GmbH on (a) Art. 8(4), (b) Likelihood of confusion, (c) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by EDWIN COE LLP and its proceedings were handled in English The second opposition filed on September 2, 2020 by VIVACOM BULGARIA EAD on Likelihood of confusion. the opponent was represented by Magardichian, Biliana Antranik and its proceedings were handled in English The third opposition filed on July 15, 2020 by PROMOTORZY TRADING SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ SPÓŁKA KOMANDYTOWA on Likelihood of confusion. the opponent was represented by Plucińska, Agnieszka and its proceedings were handled in English
The application was filed in English, and English was also language of all opposition proceedings (Italian was selected as the second language).
Change of name and address of the trademark registration was recorded on December 1, 2020.
The Opposition with reference B 003130138 was rejected according to Article 8(1)(b) EUTMR with decision issued on September 17, 2023 by the EUIPO.
Goods And Services
The mark was filed in class 9 with following description of goods:
Downloadable software applications for mobile phones
Computer software applications, downloadable
Computer software platforms, recorded or downloadable
Downloadable e-wallets
Tablet computers
Facial recognition apparatus
Smart phones
Mobile phones
Cell phone straps
Cell phone cases
Protective films adapted for mobile phone screens
Stands adapted for mobile phones
Wireless speakers
Earphones
Headphones
Earphones for cellular telephones
Wireless headsets for smart phones
Selfie sticks used as smartphone accessories
Smart speakers
Smart glasses
Smart television apparatus
Palmtop computers
Liquid crystal displays
Personal digital assistants [PDAs]
Computer software
Chips [integrated circuits]
Electronic chips.
The mark was filed in class 35 with following description of goods:
Web site traffic optimization
Publicity
Advertising via mobile phone networks
Search engine optimization for sales promotion
Updating and maintenance of data in computer databases
Advertising
Market studies
Providing business information
Providing business directory information via a global computer network
Sales promotion for others
Marketing
Marketing in the framework of software publishing
Provision of an online marketplace for buyers and sellers of goods and services
Presentation of goods on communication media, for retail purposes
Provision of space on websites for advertising goods and services
Compilation of information into computer databases
Systemization of information into computer databases
Web indexing for commercial or advertising purposes
Compiling indexes of information for commercial or advertising purposes
Commercial information and advice for consumers in the choice of products and services
Providing user reviews for commercial or advertising purposes
Providing user rankings for commercial or advertising purposes
Providing user ratings for commercial or advertising purposes
Consumer profiling for commercial or marketing purposes
Sponsorship search
Business networking services
Arranging subscriptions to publications for others
Organization of exhibitions for commercial or advertising purposes
Appointment reminder services [office functions]
Retail services for computer software
Providing consumer product information relating to software
Promoting the goods and services of others by distributing coupons.