The trademark A2 was filed by Holle baby food AG, a corporation established under the laws of the Swiss Confederation (the "Applicant"). The application was published for oppositions on June 18, 2020, and received one opposition filed on September 16, 2020 by The a2 Milk Company Limited on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by NOERR ALICANTE IP, S.L. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued September 16, 2020
The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).
The Refusal with reference B 018249460 was partially rejected according to Article 7(1)(b) EUTMR with decision issued on April 25, 2021 by the EUIPO. The Opposition with reference B 003131029 was refused according to Article 8(1)(b) EUTMR with decision issued on July 10, 2023 by the EUIPO.