The trademark Maximate was filed by Dededis, a corporation established under the laws of the Kingdom of Sweden (the "Applicant"). The application was published for oppositions on June 28, 2020, and received one opposition filed on July 23, 2020 by MODELO-Distribuição de Materiais de Construção, S.A. on Likelihood of confusion. the opponent was represented by J. PEREIRA DA CRUZ, S.A. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued July 23, 2020
The application was filed in Swedish, and Swedish was also language of all opposition proceedings (English was selected as the second language).
The Opposition with reference B 003126737 was refused according to Article 8(1)(b) EUTMR with decision issued on September 27, 2021 by the EUIPO.