The trademark application We Drink Well was filed by Unilever IP Holdings B.V., a corporation established under the laws of the Kingdom of the Netherlands (the "Applicant"). The application was published for oppositions on October 13, 2020, and it was registered by office on January 20, 2021 without any oppositions.
The application was filed in English (French was selected as the second language).
A transfer of the trademark registration was recorded on February 4, 2021. Appointment and Replacement of representative of the trademark registration was recorded on February 10, 2021.
Goods And Services
The mark was filed in class 30 with following description of goods:
Tea and tea products
Tea extracts
Carbonated and non-carbonated tea based beverages
Iced tea
Tea and iced tea mix powders
Non medicinal herbal tea and infusions.
The mark was filed in class 32 with following description of goods:
Mineral and aerated waters and other non-alcoholic drinks
Carbonated and non carbonated beverages
Energy drinks
Lemonade
Flavoured water
Carbonated and non carbonated beverages with tea flavour
Syrups and concentrates used in the manufacture of beverages fruit drinks and fruit juices
Non-alcoholic cocktail mixes
Non-alcoholic cocktails
Smoothies extracts and essences and other preparations for making beverages.
The mark was filed in class 35 with following description of goods:
Services of online supermarkets and retailers, namely the bringing together of goods (excluding the transport thereof), for customers to conveniently view and purchase them, in the fields of beverages, services in the field of ordering goods
Publicity and sales promotion
Wholesaling and retailing beverages, administrative services in the context of online shopping services enabling placing of orders or advance preparation and sending of shopping lists
Administrative processing of purchase orders
Publicity and sales promotion services
Business mediation with the wholesale of beverages, also online (e-commerce and webshops), arranging and conducting of promotional events
Providing commercial information regarding products from searchable indexes and databases of information, including text, electronic documents, databases, graphics and audio visual information, on computer and communication networks, all of the aforementioned related to beverages
Online community management services
Customer loyalty services for commercial, promotional and advertising purposes
Administration of loyalty rewards programs
Loyalty scheme services
Administration of consumer loyalty programs
Organisation, operation and supervision of customer loyalty schemes.
The mark was filed in class 39 with following description of goods:
Transport services
Transport, packaging, storage and delivery of goods
Delivery services, namely providing online services enabling clients to choose a delivery time for goods purchased online
Delivery services
Tracking and tracing of shipments.
The mark was filed in class 43 with Services of providing food and drink and rental of beverages dispensers..
The mark was filed in class 44 with Dietary and nutritional advice.