The trademark CEA Central European Alliance was filed by DEHA International GmbH, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). The application was published for oppositions on November 19, 2020, and received one opposition filed on February 16, 2021 by GEA Group Aktiengesellschaft on Likelihood of confusion. the opponent was represented by SCHNEIDERS & BEHRENDT PARTMBB, RECHTS- UND PATENTANWÄLTE and proceedings were handled in German, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued February 16, 2021
The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).
A transfer of the trademark registration was recorded on January 31, 2022.
The Opposition with reference B 003141044 was rejected according to Article 8(1)(b) EUTMR with decision issued on September 28, 2022 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Business consultancy and advisory services
Advertising
Designing and implementing marketing and sales strategies, for others
Professional business and organisational consultancy and assistance for manufacturers, wholesalers and retailers in setting up and managing shopping and/or marketing systems
Wholesaling, retailing and mail order including online mail order relating to cables, adapters, extension cables, energy columns, Sockets, plugs and other contacts (electric connections), Radio-controlled sockets, Cable drums, Radio switches, Radio connectors, adapter plugs, network cables, loudspeakers, Radios, Televisions, TV supports, office requisites, Aerial technology, Automation engineering, Computer devices and accessories, Data and network technology, Electric household appliances, Building systems engineering, Plastic hoses, Hose carts, Wall hose reels, seals, armatures, mutes, Sprinkler installations, Water treatment installations, Filtering installations, Power lines, Cooling installations for water, Pneumatic power motors, Compressed air pumps, Electrically driven pumps, Rail systems for pipes, Electrical leads, Ventilation installations and Electrical installations, Insulation for pipes and cable, Cables and wires, Lighting systems, Electronic entertainment devices and Supplements, Photovoltaics and Wind energy, bioenergy installations, hydropower installations
Organisational and professional business consultancy, in particular in the field of aerial technology, Automation engineering, computer technology, Data and network technology, Electrical engineering, Building systems engineering, Industrial technology, Installation technology, Lighting systems, air conditioning technology, Electronic entertainment devices and Renewable energy
Organisational and professional business consultancy with regard to the establishment and implementation of a sales and/or marketing system
Design and conducting of customer loyalty measures for advertising and marketing purposes
Collection of goods, for others, for presentation purposes
The bringing together of goods, for the benefit of others, for sales purposes, Namely cables, adaptors, Extension cables, energy columns, Sockets, plugs and other contacts (electric connections), Radio-controlled sockets, Cable drums, Radio switches, Radio connectors, adapter plugs, Network cables, Speakers, Radios, TVs, television brackets, Office requisites, Aerial technology, Automation engineering, Computer devices and accessories, Data and network technology, Electric household appliances, Building systems engineering, Plastic hoses, hose carts, wall hose reels, seals, Taps [faucets], mutes, Sprinkler systems, water conditioning installations, Filtering installations, Power lines, cooling water installations, Pneumatic power motors, Compressed air pumps, Electrically driven pumps, Rail systems for pipes, Electrical leads, Ventilation installations and Electrical installations, Insulation for pipes and cable, Cables and wires, Lighting systems, air conditioning technology, Electronic entertainment devices and Supplements, Photovoltaics and Wind energy, bioenergy installations, hydropower installations
Publication of printed matter (including in electronic form), for advertising purposes
Business organisation consultancy
Drawing up of business expert reports
Professional business consultancy
Economic forecasting
Arranging of trading and economical contacts, also over the Internet
Providing business information and consultancy for consumers and businesses
Loyalty, incentive and bonus program services
Distribution of advertising, marketing and promotional material
Advertising, marketing and promotional consultancy, advisory and assistance services
Provision and rental of advertising space, time and media
Administrative support and data processing services
Business analysis and information services, and market research
Marketing, in particular design and coordination of and support for customer loyalty schemes
Merchandising (sales promotion)
Business organisation consultancy for customer loyalty systems, in particular in the field of bonus and reward schemes
Database management for customer loyalty schemes
Human resources management and recruitment services
Consultancy of personnel recruitment
Management advice relating to the recruitment of staff
Development of concepts for staff loyalty
Designing, Coordination, System support for employee retention for companies
Designing, Coordination, Support of junior staff concepts for companies [human resources management]
Drawing up dispatch documents
Warehouse management, namely inventory management (office functions) and creating statistics for goods dispatch and planning by computer.
The mark was filed in class 37 with Construction services, In particular for energy-efficient buildings, installations and structures and Machinery installation, maintenance and repair, Building systems technology, electric apparatus of all kinds, data technological systems (hardware), networks, Office apparatus, Heating apparatus, Air conditioning installations, lighting systems, Refrigerators, Ovens, Solar installations, Power installations, aerial technology, automation systems, Computer accessories, Data and network technology, building systems technology, industrial technology, installation technology..
The mark was filed in class 38 with following description of goods:
Telecommunications, in particular telecommunications services for others in the field of certification
Providing access to a computer network
Providing access to computer programs on data networks
Providing access to information on the Internet
Transmission of electronic mail
Telecommunication services provided via Internet platforms and portals
Gathering and transmission of test data on goods and/or services, including news, information, texts, drawings and images relating thereto, including in the form of file centres, in particular in the field of certification, of test data for services, substances, materials, preparations, documentation and/or information documents, manufacturing and processing operations, manufacturing and processing procedures, in particular via the Internet
Providing access to national and/or international computer networks for certification
Leasing access time to a computer database
Organising access time to a computer database.
The mark was filed in class 39 with following description of goods:
Transport
Packaging and storage of goods
Logistics services, included in class 39
Consultancy in logistics-related matters, included in class 39
Order picking of goods, In particular the bringing together of goods deliveries from inventories
Storage, Routing, Distribution and packaging of goods, for others
Information relating to transport and logistics.
The mark was filed in class 41 with following description of goods:
Education, entertainment and sport services
Education and instruction services
Providing of further training
Arranging and conducting of seminars, workshops (providing of training) and colloquiums
Arranging and conducting of congresses, conferences and lecture events
Publication of texts, included in class 41
Publication of printed matter, all included in class 41, including in electronic form
Providing of training and further training in the form of seminars, conferences and congresses, including via the Internet (e-learning)
Personnel training
Design, Coordination, Supporting young talent schemes for companies [providing of training]
Coaching
Providing of training and further training in the form of seminars, conferences and congresses, including via the Internet (e-learning), in particular with regard to environmental protection, energy technology, heating technology, building systems, lighting systems, building construction and safety technology for use in industry.
The mark was filed in class 42 with following description of goods:
Technical consultancy for manufacturers, wholesalers and retailers in setting up and managing shopping and/or marketing systems
Technical consultancy in the field of transport and logistics
Technical consultancy in connection with the sale of electric installations, computerisation systems, building-system technology, lighting systems, network systems, industrial systems, electronic media and electric apparatus of all kinds
Technical consultancy relating to computer and data processing programs
Certification of specialist traders
Technical business consultancy for customer loyalty schemes, in particular in the field of bonus and reward schemes
Technical business consultancy for systems for employee retention and young talent schemes
IT services
Software development, programming and implementation
Hosting services, software as a service, and rental of software
IT consultancy and information
Design services
Website development services
Web site design consultancy
Creation and provision of web pages to and for third parties
Industrial analysis and research services
Consultancy in the field of energy saving
Architectural and construction consultation
Engineering in the field of energy conservation
Research in the field of energy conservation and energy efficiency
Technical project studies, in particular in the field of energy saving and energy efficiency
Consultancy, assessment, research, testing, monitoring in the field of technology, in particular environmental protection, energy technology and heating technology, building systems, lighting systems, building construction and safety engineering for industrial purposes
Issuing certificates and/or quality stamps for the services, products, substances and materials being tested, Documentation, and/or information documents, In particular in the field of environmental protection, energy technology, Real estate engineering, Lighting technology and thermal engineering, For electric and electronic apparatus and installations and for monitoring certified companies.