The trademark HERO CarWash was filed by HERO CarWash SIA, a corporation established under the laws of the Republic of Latvia (the "Applicant"). The application was published for oppositions on September 13, 2020, and received one opposition filed on December 10, 2020 by DC COMICS on (a) Art. 8(4), (b) Likelihood of confusion, (c) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by ALLEN & OVERY LLP and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 10, 2020
The application was filed in Latvian, and Latvian was also language of all opposition proceedings (English was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on January 24, 2021. A transfer of the trademark registration was recorded on June 3, 2021.
The Opposition with reference B 003136538 was rejected according to Article 8(1)(b) EUTMR with decision issued on December 14, 2022 by the EUIPO.