The trademark application was filed by GfK SE, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). The application was published for oppositions on October 4, 2020, and it was registered by office on January 12, 2021 without any oppositions.
It was designated 'Basic Application' for International Application 1607144 at the World Intellectual Property Organization (WIPO).
The application was filed in English (German was selected as the second language).
Change of name and professional address of the trademark registration was recorded on April 3, 2023.
Goods And Services
The mark was filed in class 35 with following description of goods:
Marketing services
Market research services
Market research services for media
Advertising research services
Business research services
Retail marketing information services
Product sales information services
Research services in the field of consumer buying behavior and consumer behavior
Compilation and analysis of statistics for determining audience ratings of communications media including digital streaming, television and radio programs
Brand performance consulting services
Statistical analysis and evaluation services of data obtained by conducting business research studies, surveys, opinion research studies, studies, analyses and evaluations, and online survey forums
Market research regarding consumer products and consumer product distribution and preparation of business reports relating thereto
Sales volume tracking for others
Business management consultancy, business organization consultancy, business consultancy.
The mark was filed in class 38 with computer communication services, namely, providing online access to electronic databases in the fields of market research, advertising, business research, retail marketing and sales information.
The mark was filed in class 42 with computer services, namely, providing temporary use of online non-downloadable computer software for use in market research, advertising, business research, retail marketing and sales information and technological research relating to computer usage habits, access behavior of users, and information about computer network usage and browsing behavior..