The trademark application LOYALTY LION was filed by LoyaltyLion Ltd, a corporation established under the laws of the United Kingdom of Great Britain and Northern Ireland (the "Applicant"). The application was published for oppositions on December 3, 2020, and it was registered by office on March 12, 2021 without any oppositions.
The application was filed in English (French was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on December 16, 2020. Appointment and Replacement of representative of the trademark registration was recorded on October 23, 2022.
Goods And Services
The mark was filed in class 9 with following description of goods:
Downloadable computer operating software
Downloadable graphical user interface software
Downloadable software development kits (SDK)
Downloadable computer application software for mobile phones, namely, software for the administration of loyalty programs
Downloadable computer e-commerce software to allow users to perform electronic business transactions via a global computer network
Downloadable loyalty and reward software designed to increase customer engagement, retention and advocacy
Downloadable computer software for use as a loyalty points wallet
Downloadable computer software for use in customer relationship management
Downloadable computer application software for mobile phones, namely, software for maintaining and developing customer loyalty and customer retention
Downloadable computer software for customer loyalty, engagement and acquisition
Downloadable computer application software for mobile phones, namely, software for customer loyalty, engagement and acquisition
Downloadable loyalty and reward software designed to increase customer acquirement
Downloadable computer application software for mobile phones, namely, software for developing customer acquirement.
The mark was filed in class 35 with following description of goods:
Promoting the goods and services of others by means of the issuance of loyalty rewards cards
Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes
Providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses
Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services
Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty
Providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of a company's goods and services
Arranging and conducting incentive reward programs to promote the sale of third party goods or services
Incentive award programs to promote the sale of products and services of others
Promoting the sale of goods and services of others by means of contests and incentive award programs
Ad serving, namely, placing advertisements on websites for others using specialized computer software
Customer loyalty services for commercial, promotional and/or advertising purposes
Providing loyalty and incentive award programs to increase customer engagement, retention and advocacy
Arranging and conducting incentive award programs to encourage customer loyalty
Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, consumer loyalty program that allows members to redeem points for awards offered by other loyalty programs
Promoting the goods and services of others by means of a point accumulation program with points used for discounts on future purchases of those goods and services
Promoting the goods and services of others by awarding purchase points for customer loyalty
Promoting the goods and services of others by awards purchase points for customer advocacy
Providing incentive award programs for customers through issuance and processing of loyalty points for purchase of a company's goods and services
Customer loyalty services, namely, utilizing technology for the promotion of customer retention
Customer loyalty services, namely, utilizing technology for the promotion of customer loyalty
Incentive award programs for customers to promote customer retention
Customer loyalty services for customer retention
Outsource service provider in the field of customer relationship management
Outsource service provider in the field of incentive award programs
Providing loyalty and incentive award programs to increase customer acquirement
Customer loyalty services, namely, utilizing technology for the promotion of customer acquirement
Incentive award programs for customers to promote customer acquirement
Customer loyalty services for customer acquirement.
The mark was filed in class 36 with loyalty program payment processing services.
The mark was filed in class 42 with following description of goods:
Providing a web site featuring technology that enables companies and organizations to administer and manage incentive award programs
Maintenance of computer software
Rental of application software
Repair of computer software
Updating of computer software
Installation of computer software
Customizing computer software
Computer software design
Developing computer software
Software design and development
Smartphone software design
Computer software design, computer programming, and maintenance of computer software
Computer software design for others
Services for updating computer software
Developing customized software for others
Computer software installation and maintenance
Providing a website featuring non-downloadable software for the administration of loyalty programs
Recorded computer application software for mobile phones and handheld computers, namely, software for the administration of loyalty programs
Providing user authentication services using biometric hardware and software technology for e-commerce transactions
Application service provider (ASP) featuring e-commerce software for use as an online gateway that authorizes processing of loyalty programs and rewards
Designing and developing software to increase customer engagement, retention and advocacy
Providing online non-downloadable computer software for use as a loyalty points wallet
Providing non-downloadable computer software for customer loyalty, engagement and acquisition
Designing and developing software to increase customer acquirement.