The trademark application SERIOUS.BUSINESS was filed by Serious Business GmbH, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). Application refused.
The application was filed in English (German was selected as the second language).
The Refusal with reference B 018321578 was Rejected according to Article 7(1)(b) EUTMR with decision issued on October 3, 2021 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Advisory services relating to corporate identity
Design of advertising logos
Brand strategy services
Brand positioning services
Brand creation services (advertising and promotion)
Brand creation services
Business assistance relating to corporate identity
Brand evaluation services
Advertising services to create corporate and brand identity.
The mark was filed in class 41 with following description of goods:
Education services relating to design
Training in the field of design
Training services relating to design.
The mark was filed in class 42 with following description of goods:
Creating, designing, and maintaining web sites
Creating and maintaining customized web pages
Web site design services
Website design consultancy
Consultancy relating to the creation of homepages and Internet pages
Webpage design services
Website development for others
Brand design services
Designing and developing web pages
Design of logos for corporate identity
Creating web pages for others
Visual design
Consultancy relating to the creation and design of websites
Website design
Design and graphic arts design for the creation of web sites
Design and graphic arts design for the creation of web pages on the Internet