The trademark R-VALUE REPUTATIONAL VALUE was filed by Reputational Value, S.L., a corporation established under the laws of the Kingdom of Spain (the "Applicant"). The application was published for oppositions on May 19, 2021, and received one opposition filed on August 18, 2021 by NOVA.ID.FCT - ASSOCIAÇÃO PARA INOVAÇÃO E DESENVOLVIMENTO DA FCT on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by Tribuna Santos, Flávio and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued August 18, 2021
The application was filed in Spanish, and Spanish was also language of all opposition proceedings (English was selected as the second language).
Goods And Services
The mark was filed in class 35 with following description of goods:
Business research
Business research
Market analysis and research
Business analysis and information services, and market research
Analysis of market research data
Business data analysis services
Compilation of statistical data relating to business
Interpretation of market research data
On-line data processing services
Data processing
Collection of data
Collating of data in computer databases
Collecting information for business
Data compilation for others
Data processing for businesses
Data processing for the collection of data for business purposes
Data processing, systematisation and management
Information and data compiling and analyzing relating to business management
Advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data
Surveys for business purposes
Opinion polling
Business research and surveys
Clerical services for the handling of enquiries
Opinion polling
Market opinion polling studies
Compilation of statistics
Compilation of statistical information
Business statistical information services
Provision of statistical information relating to business
Analysis of business statistics
Drawing up of business statistical information
Services comprising the composition of statistical data
Advertising
Assessment analysis relating to business management
Business appraisals and evaluations in business matters
Preparing business reports
Preparation of economic reports
Business information
Market reports and studies
Preparing business reports
Preparing business reports
Preparing business reports
Preparing business reports
Market reporting services
Expert evaluations and reports relating to business matters
Preparation and compilation of business and commercial reports and information
Statistical analysis and reporting services for business purposes
Reputation management services
Brand and business valuation and assessment in terms of reputation, goodwill and market positioning
Monitoring of brand value and reputation
Analysis and consultancy in the field of reputational, marketing and communication risks, all relating to media monitoring services of others
Press release services, media analysis, media reviews, media intelligence (all relating to media-produced content) and evaluation of public relations, marketing and sponsorship strategy
Identification of reputational risks, marketing risks and communication risks all provided in relation to the analysis of third party media.
The mark was filed in class 41 with following description of goods:
Publishing services
On-line publishing services
Multimedia publishing
Publishing of documents
Publication of multimedia material online
Publication of material which can be accessed from databases or from the internet
Providing electronic publications
Providing publications from a global computer network or the internet which may be browsed.
The mark was filed in class 42 with following description of goods:
Programming of multimedia applications
Development of computer software application solutions
Development of computer software application solutions
Design and development of software in the field of mobile applications
Computer software design
Software development
Design, in particular of programs for monitoring business reputation
Software-as-service and provision of online platforms for tracking, monitoring and reporting on media, press, social media, trends, popularity and reputation