The trademark application TASTE CLUSTER was filed by Future demand GmbH, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). Application refused.
The application was filed in German (English was selected as the second language).
The Refusal with reference B 018464697 was Rejected according to Article 7(1)(b) EUTMR with decision issued on September 6, 2021 by the EUIPO.
Goods And Services
The mark was filed in class 9 with following description of goods:
Software for the integration of artificial intelligence and machine learning in the field of Big Data
Machine learning software for analysis
Machine learning software for advertising
Computer programmes for data processing.
The mark was filed in class 35 with following description of goods:
Marketing advice
Consultancy services relating to advertising, publicity and marketing
Advertising, marketing and promotional consultancy, advisory and assistance services
Consulting services in the field of Internet marketing
Automated data processing
Computerised data processing
Business information services provided on-line from a computer database or the internet
Event marketing
Promotion of sports competitions and events
Advisory services relating to sales promotion
Advertising, marketing and promotional services
Analysis relating to marketing
Provision of information relating to marketing
Provision of information relating to advertising
Customer loyalty services for commercial, promotional and/or advertising purposes
Compilation and systematisation of information in databanks
Advertising and marketing consultancy
Preparation of advertising campaigns
Administration relating to marketing
Business advice relating to marketing
Marketing assistance
Planning services for advertising.
The mark was filed in class 42 with following description of goods:
Data mining
Software as a service [SaaS]
Software as a service [SaaS] featuring software for machine learning
Technical data analysis services
Computer services for the analysis of data
Hosting of computerized data, files, applications and information
Temporary electronic storage of information and data
Programming of data processing programs
Providing back-up computer programs and facilities
Encryption, decryption and authentication of information, messages and data.