The trademark Now that's Living was filed by EZ Living Furniture ULC, a corporation established under the laws of Ireland (the "Applicant"). The application was published for oppositions on June 7, 2021, and received undefined oppositions.
Opposition Proceedings
There are undefined Oppositions claimed against trademark.
The first opposition filed on September 1, 2021 by TL Design QFZ LLC on Likelihood of confusion. the opponent was represented by ROUSAUD COSTAS DURAN S.L.P. and its proceedings were handled in English The second opposition filed on August 15, 2021 by That's Living Sp. z o.o. on Unfair advantage /detriment to distinctiveness or repute. the opponent was represented by PAWŁOWSKI, DOMINIK PIOTR and its proceedings were handled in English
The application was filed in English, and English was also language of all opposition proceedings (Spanish was selected as the second language).
The Opposition with reference B 003152919 was rejected according to Article 8(5) EUTMR with decision issued on September 29, 2022 by the EUIPO. The Opposition with reference B 003153985 was partially refused EUTMA/IR according to Article 8(1)(b) EUTMR with decision issued on August 7, 2025 by the EUIPO.
Goods And Services
The mark was filed in class 4 with following description of goods:
Candles (Christmas tree -)
Christmas lights [candles]
Christmas tree candles
Christmas tree ornaments for illumination [candles]
Christmas tree decorations for illumination [candles].
The mark was filed in class 11 with following description of goods:
Lamps for christmas trees
Christmas trees (Electric lights for -)
Decorative lighting for christmas trees
Ornaments for christmas trees [lights]
Installations for lighting christmas trees
Christmas lights [other than candles]
Electric lights for Christmas trees
Lights, electric, for Christmas trees
Christmas tree ornaments for illumination [electric lights].
The mark was filed in class 16 with Christmas cards and Christmas gift wrap..
The mark was filed in class 20 with following description of goods:
Furniture
Furniture chests
Pouffes [furniture]
Storage furniture
Furniture frames
Furniture moldings
Furniture and furnishings
Displays, stands and signage, non-metallic
Statues, figurines, works of art and ornaments and decorations, made of materials such as wood, wax, plaster or plastic, included in the class
Tables
Coffee tables
Kitchen tables
Tables [furniture]
Chairs
Bed chairs
Reclining chairs
Arm chairs
Easy chairs
Lounge chairs
Recliners [chairs]
Office chairs
Dining chairs
Work chairs
Swivel chairs
Rocking chairs
Deck chairs
Shower chairs
Chairs [seats]
Bean bag chairs
Chairs being office furniture
Low armless fireside chairs
Chairs with castor wheels
Dining tables
Dining room tables
Wardrobes
Bathroom furniture
Beds, bedding, mattresses, pillows and cushions
Clothes hangers, clothes stands [furniture] and clothes hooks
Frames
Mirrors (silvered glass)
Armchairs
Bamboo furniture
Bottle racks
Bookcases
Bedroom furniture
Bedside cabinets
Bedding for cots [other than bed linen]
Bedside tables
Bench tables
Benches [furniture]
Benches with shelves
Cane furniture
Consoles [furniture]
Console tables
Mattresses
Foam mattresses
Air mattresses
Bed mattresses
Mattresses (Spring -)
Spring mattresses
Latex mattresses
Fire resistant mattresses
Armrests
Assembled display units [furniture]
Bed frames
Cushions
Bunk beds
Bolsters
Beds
Divan beds
Mattress bases
Mattress toppers
Mattresses [other than child birth mattresses]
Memory foam pillows
Moses baskets
Pillows
Wooden beds
Stuffed pillows
Coat stands
Stands for coats.
The mark was filed in class 24 with Covers for mattresses.
The mark was filed in class 26 with following description of goods:
The mark was filed in class 28 with following description of goods:
Christmas crackers
Christmas stockings
Christmas dolls
Toy Christmas trees
Christmas tree [synthetic]
Artificial Christmas trees
Christmas trees (Artificial -)
Christmas tree ornaments
Christmas tree decorations
Christmas tree skirts
Christmas tree stands
Decorations for Christmas trees
Ornaments for Christmas trees
Musical Christmas tree ornaments
Christmas tree stand covers
Christmas crackers [party novelties]
Bells for Christmas trees
Christmas trees of synthetic materials
Non-edible christmas tree ornaments
Snow for Christmas trees (Artificial -)
Candle holders for Christmas trees
Christmas tree decorations and ornaments
Christmas trees of synthetic material
Tinsel for decorating Christmas trees
Artificial snow for Christmas trees
Decorations and ornaments for Christmas trees
Festive decorations, party novelties and artificial Christmas trees
Ornaments for Christmas trees, except illumination articles and confectionery
Christmas trees (Ornaments for -), except illumination articles and confectionery
Christmas tree decorations [other than edible or for illumination]
Ornaments for Christmas trees, except lights, candles and confectionery.
The mark was filed in class 30 with Christmas trees (Confectionery for decorating -) and Ornaments for christmas trees [edible]..
The mark was filed in class 31 with Christmas trees and Live Christmas trees..
The mark was filed in class 35 with following description of goods:
Advertising, marketing and promotional consultancy, advisory and assistance services
Distribution of advertising, marketing and promotional material
Loyalty, incentive and bonus program services
Product demonstrations and product display services
Provision and rental of advertising space, time and media
Administration of competitions for advertising purposes
Administration of contests for advertising purpose
Public relations services
Trade show and commercial exhibition services
Advertisement for others on the Internet
Administration relating to marketing
Administration of incentive award programs to promote the sale of the goods and services of others
Advertisement and publicity services by television, radio, mail
Advertising
Advertisements (Placing of -)
Advertisement via mobile phone networks
Advertising agency services
Advertising and promotion services and related consulting
Advertising and marketing services provided via communications channels
Advertising and marketing services provided by means of social media
Advertising and marketing services provided by means of blogging
Advertising and marketing
Advertising analysis
Provision of advertising space, time and media
Advertising automobiles for sale by means of the Internet
Advertising, promotional and public relations services
Advertising business especially in the field of telematic and telephone networks
Advertising by transmission of on-line publicity for third parties through electronic communications networks
Advertising for others
Advertising in periodicals, brochures and newspapers
Advertising in the field of tourism and travel
Advertising in the popular and professional press
Advertising of business web sites
Advertising of cinemas
Advertising of commercial or residential real estate
Advertising of the goods of other vendors, enabling customers to conveniently view and compare the goods of those vendors
Advertising of the services of other vendors, enabling customers to conveniently view and compare the services of those vendors
Advertising particularly services for the promotion of goods
Advertising relating to pharmaceutical products and in-vivo imaging products
Advertising services by means of sandwich board
Advertising relating to transport and delivery
Advertising services by means of television screen based text
Advertising services for architects
Advertising services for promoting the brokerage of stocks and other securities
Advertising services for the literary industry
Advertising services for the promotion of beverages
Advertising services for the promotion of e-commerce
Advertising, including promotion of products and services of third parties through sponsoring arrangements and licence agreements relating to international sports' events
Advertising services of a radio and television advertising agency
Advertising, including on-line advertising on a computer network
Advertising services provided by a radio and television advertising agency
Advertising services relating to books
Advertising services provided via the internet
Advertising services provided via a data base
Advertising services provided for florists
Advertising services relating to data bases
Advertising services relating to the provision of business
Advertising services relating to the recruitment of personnel
Arrangement of advertising
Announcement services for advertising purposes
Analysis of the public awareness of advertising
Analysis of advertising response and market research
Advertising services relating to the sale of goods
Arranging and conducting of promotional events
Arranging and conducting of marketing events
Arranging and placing of advertisements
Business marketing services
Business promotion
Event marketing
Direct marketing
Digital marketing
Digital advertising services
Development of promotional campaigns
Development of marketing strategies and concepts
Development of marketing concepts
Development of advertising concepts
Design of advertising logos
Design of advertising materials
Design of marketing surveys
Graphic advertising services
Merchandising
Marketing research
Marketing
Market campaigns
Magazine advertising
Issuing of publicity leaflets
Internet marketing
Issuing and updating of advertising texts
Preparation of marketing plans
Preparation of advertisements
Preparation of advertising campaigns
Preparation and realization of media and advertising plans and concepts
Post-production editing of advertising or commercials
Online advertisements
On-line advertising and marketing services
Production of radio advertisements
Production of sound recordings for marketing purposes
Product marketing
Promoting the sale of goods and services of others through promotional events
Promoting the goods and services of others via computer and communication networks
Production of visual advertising matter
Production of television and radio advertisements
Providing marketing information via websites
Providing business marketing information
Promotion [advertising] of business
Sales promotion
Reproduction of advertising material
Radio and television advertising
Radio advertising
Publicity services
Publicity columns preparation
Publicity and sales promotion services
Publication of publicity texts
Publication of publicity materials on-line
Publication of publicity materials and texts
Publication of publicity materials
Publication of printed matter for advertising purposes in electronic form
Publication of printed matter for advertising purposes
Publication of advertising literature
Providing searchable online advertising guides
Providing user rankings for commercial or advertising purposes
Writing of publicity texts
Web site traffic optimization
Web indexing for commercial or advertising purposes
Trade show and exhibition services
Television advertising
Telephone marketing services [not selling]
Search engine marketing services
Scriptwriting for advertising purposes
Sales promotions at point of purchase or sale, for others
Retail services relating to furniture
Online ordering services
Import and export services
Purchasing services
Retail services in relation to furniture
Retail services in relation to furnishings
Marketing information
Marketing forecasting
Promotional marketing
Marketing services
Advertising services relating to newspapers
Business management services
Comparison services (Price -)
Price comparison services
Provision of online price comparison services
Administrative processing of purchase orders
Retail services in relation to floor coverings
Retail services in relation to festive decorations
Retail services in relation to tableware
Comparison shopping services.
The mark was filed in class 36 with Electronic commerce payment services.
The mark was filed in class 41 with Teaching of interior design.
The mark was filed in class 42 with following description of goods:
Software as a service
Software as a service [SAAS] services
Hosting websites
Hosting of websites
Hosting websites on the Internet
Hosting of e-commerce platforms on the Internet
Hosting of transaction platforms on the internet
Maintaining databases
Database development services
Hosting of databases
Interior design
Shop interior design
Interior design services
Interior decorating design
Design of interior decoration
Decor (Design of interior -)
Design of interior decor
Interior and exterior design services
Interior design services for the retail industry
Consultancy relating to selection of furnishing fabrics [interior design]
Providing information in the field of interior design via a website
Information services relating to the combination of colours, paints and furnishings for interior design
Design services
Retail design services
Commercial design services
Bathroom design services
House design services
Custom design services
Furnishing design services
Design services for furniture
Design services relating to interior decorating for offices.