The trademark BePureHome was filed by De Eekhoorn Woodworkings B.V., a corporation established under the laws of the Kingdom of the Netherlands (the "Applicant"). The application was published for oppositions on September 5, 2021, and received one opposition filed on December 5, 2021 by XXXLutz Marken GmbH on Likelihood of confusion. the opponent was represented by BRAUN-DULLAEUS PANNEN EMMERLING PATENT- UND RECHTSANWALTSPARTNERSCHAFT MBB and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 5, 2021
The application was filed in Dutch, and Dutch was also language of all opposition proceedings (English was selected as the second language).
The Opposition with reference B 003159787 was refused according to Article 8(1)(b) EUTMR with decision issued on July 13, 2025 by the EUIPO.
Goods And Services
The mark was filed in class 11 with following description of goods:
Lighting apparatus
Lighting apparatus
Decorative lights
Table lamps
Lampshade holders
Lamp shades, Lamp pedestals
Chandeliers
Parts for the aforesaid products.
The mark was filed in class 20 with following description of goods: