The trademark application Mediaplus Realtime was filed by Serviceplan Group SE & Co. KG, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). The application was published for oppositions on May 2, 2022, and it was registered by office on August 9, 2022 without any oppositions.
The application was filed in German (English was selected as the second language).
Change of name and address of the trademark registration was recorded on July 27, 2022.
Goods And Services
The mark was filed in class 9 with following description of goods:
Computer software for database management
Design, checking and booking tools and systems for advertising materials and advertising media
Servers for web hosting
Interactive computer systems
Interactive computer software
Interactive computer game programs
Interactive entertainment software
Interactive multimedia software for playing games
Interactive computer software enabling exchange of information
Databases (electronic)
Community software
Application software for social networking services via internet
Cloud servers
Internet servers
Intranet servers
Audio recordings
Computer programmes for data processing.
The mark was filed in class 16 with following description of goods:
Printed matter
Prospectuses
Drawings
Magazines [periodicals].
The mark was filed in class 35 with following description of goods:
Media buying services
Planning, procurement and rental of advertising space and time
Planning, purchasing, negotiation and arranging of advertising space in print media, and providing, issuing or sale thereof, to others
Procurement of advertising space in media, television and radio
Providing of media services in the field of direct advertising and marketing, namely planning and procurement of media time and space, for others, for direct marketing/advertising
The placement of advertising in the media
Planning of advertising in the field of media
Drafting and development of advertising material, marketing material, sales promotion material and material for public relations, including via direct mail, bulk mail, newspapers, radio, television, mobile devices, the internet and other interactive media
Loyalty, incentive and bonus program services
Services in relation to advertising and sales concepts
Services in relation to measures for increasing customer satisfaction
Customer relationship management
Loyalty scheme services
Customer loyalty services for commercial, promotional and/or advertising purposes
Preparation of advertisements
Preparation of publicity publications
Design of advertising materials
Provision of information relating to marketing
Preparation of marketing plans
Advertising and marketing consultancy
Provision of marketing reports
Planning, development and implementation of marketing strategies
Providing marketing consulting in the field of social media
Production of advertising matter and commercials
Composition of advertisements for use as webpages on the internet
Computerised data processing
Production of advertisements for radio, video, film, computers, internet web sites, television and mobile devices
Production of advertising, image and strategic films
Pricing for goods and services
Consultancy and services in relation to business communications
Planning of marketing strategies
Business advice relating to strategic marketing
Business assistance relating to corporate identity
Consultancy in relation to corporate social responsibility
Development of communications campaigns and strategies in the field of public relations
Market analysis
Research and information services relating to business, advertising and marketing
Compilation of market statistics
Statistical analysis and compilation
Providing of analysis methods for creating communications concepts
Press advertising services
Providing of information and consultancy in relation to e-commerce
Consumer research and marketing studies
Customer research in relation to affective response (neuromarketing)
Opinion polling
Media research for business, sales promotion and/or advertising purposes
Media consultancy for business and/or advertising purposes
Planning of advertising in media
Digital media planning
Design of advertising in media
Planning, optimisation and control of local and regional advertising campaigns in the context of national media planning, geomarketing, branch marketing, advertising mail and geotargeting
Analysis of information relating to consumer opinions and behaviour collected in the context of marketing and advertising studies
Investigations of marketing strategy
Conducting and management of marketing studies
Statistical evaluations of marketing data
Consultancy in connection with sales channel strategies
Professional business brand consultancy
Brand creation services
Brand evaluation services
Brand positioning services
Brand testing
Brand strategy services
Professional business consultancy in the field of brand communications
Providing of commercial information, including online from a computer database or the internet
Compilation and systematisation of information in databanks
Updating and maintenance of data in computer databases
Recording, evaluation, processing, management and maintenance of data in databases, including computerised
Searching for and providing of information, including online from a computer database or the internet for business and/or advertising purposes
Purchasing and arranging of name and address lists for advertising purposes
Devising, designing and implementing of advertising strategies and advertising campaigns
Analysis of marketing tools, advertising materials and advertising initiatives
Analysis of implemented advertising strategies
Permanent monitoring of the results of advertising strategies and advertising media used
Monitoring of the success of advertising initiatives and optimising of advertising strategies
Planning of product sales and of payment for products, in particular by electronic cash and electronic transactions
Planning of advertising initiatives
Arranging and organising of advertising materials and advertising media
Rental of advertising space on the internet
Online advertising network matching services for connecting advertisers to websites
Advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data
Analysis of business information
Assessment analysis relating to business management
Cost benefit analysis
Preparation and realization of media and advertising plans and concepts
Computerized file management
Provision of information relating to data processing
Providing business information in the field of social media
Price comparison services
Price analysis services
Price analysis services
Search engine optimisation
Marketing research and analysis
Analysis of market research data and statistics
Analysis of advertising response
Analysis relating to marketing
Statistical analysis and reporting
Development of marketing strategies and concepts
Production of sound recordings for marketing purposes
Production of sound recordings for advertising purposes
Web site traffic optimization
Consultancy relating to search engine optimisation
Business intelligence services
Evaluation of business opportunities
Advertising
Marketing
Consultancy relating to advertising
Digital advertising services
Sales promotion
Presentation of companies on the Internet and other media
Production of advertising films
Production of advertising material
Dissemination of advertising for others via an on-line communications network on the internet
Business communications consultancy
Provision of information and advisory services relating to e-commerce
Marketing research
Brand marketing
Event marketing
Collection and systematisation of information into computer databases
Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes
Preparation and conducting advertising campaigns
Consultancy regarding advertising communication strategies
Services with regard to product presentation to the public
Providing market research statistics
Geo-marketing
Publicity columns preparation
Media research
Intermediary services relating to the rental of advertising time and space
Arranging advertising contracts for others
Public relations services
Mediation of advertising
Arranging of advertising space in media, television and radio
Creation, development and dissemination of advertising material, marketing material, sales promotion material and public relations material, including through direct mail, bulk mail, newspapers, radio, television, mobile devices, the internet and other interactive media
Development of advertising and sales concepts
Services in relation to measures for increasing customer satisfaction, Namely collecting and analysis of customer satisfaction by opinion polling and the planning and development of advertising initiatives for increasing customer satisfaction
Customer relationship management
Arranging and conducting of advertising events
Merchandising
Content marketing
Social marketing
Trademarketing services
Dialogue marketing
Life marketing
Preparation of audio and/or visual displays for businesses
Planning, development and implementation of marketing strategies for others
Production of advertisements for radio, video, film, computers, internet web sites, television and mobile devices
Online advertising on websites and on computerised communication networks
Advertising by mail order
Operation of businesses [for others]
Consultancy with regard to corporate image and corporate identity
Consultancy services regarding business strategies
Consultancy in the field of public relations
Customer research in relation to affective response (neuromarketing)
Planning, optimisation and control of local and regional advertising campaigns in the context of national media planning, geomarketing, branch marketing, advertising mail and geotargeting
Brand management, namely the development and positioning of brands
Brokerage of name and address based lists
Trade show and exhibition services
Development of trade fair concepts
Conducting of commercial events
Arranging and conducting of media events and events for promotional, advertising and business purposes
Sponsorship relating to corporate and brand communications
Arranging of advertising, sponsorship and promotional agreements, for others
Media research, Media planning, Media buying, media design, media management
Consultancy relating to advertising, advertisements, marketing, business marketing, marketing management and business affairs
Collecting, evaluation, processing, updating, management and maintenance of data in databases, including computerised
Searching for and providing of information, including online from a computer database or the internet, for business, sales promotion and/or advertising purposes
Business consultancy relating to the design of goods sales including the payment of goods, in particular by electronic cash and electronic transactions
Planning, design, implementation and support of company and product presentations
Brokering and arranging of advertising contracts relating to advertising media
Search engine optimization for sales promotion
Web site traffic optimization
Preparation of advertising campaigns
Developing promotional campaigns for business
Consultancy relating to the organisation of promotional campaigns for business.
The mark was filed in class 36 with Arranging payment for products, in particular by electronic cash and electronic transactions.
The mark was filed in class 38 with following description of goods:
Telecommunication services
Interactive telecommunications services
Interactive telecommunications services
Interactive broadcasting and communications services
Providing an online interactive bulletin board
Internet service provider services
Transmission of electronic mail [e-mail data services].
The mark was filed in class 41 with following description of goods:
Conception, design and conducting of training initiatives in the marketing sector
Consultancy on training initiatives, in the field of marketing
Post-analysis of training initiatives in the marketing sector
Production, playing and rental of sound and image recordings
Film production services
Publication of books, newspapers, periodicals, catalogues, pamphlets, prospectuses and other printed matter
Drafting, writing, editing and development (conception) of texts in the form of books, newspapers, magazines (periodicals), catalogues, pamphlets, prospectuses and other printed matter, and electronic media relating thereto
Electronic desktop publishing
Digital imaging, namely publication of images, including in electronic form, other than for advertising purposes
Digital image processing (photo processing)
Editing websites, namely editing texts and presentations for publication on the Internet
Sound recording services
Production of record masters
Arranging of workshops
Arranging and conducting of workshops [training]
Education, entertainment and sport services
Coaching [training]
Coaching in economic and management matters
Instructional and training services
Organising, conducting, in relation to the following fields: Training seminars, Learning courses, training events, Training workshops, Tuition
Arranging and conducting of training measures, training courses and training seminars for customers and sales personnel
Practical training [demonstration]
Arranging and conducting of training courses in the field of employment skills
Conducting of courses for companies for the purposes of skills development
Hire of teaching materials
Interactive entertainment services
Arranging and conducting seminars, exhibitions, conferences and trade shows for cultural or educational purposes
Consultancy relating to events, workshops and concerts and exhibitions for cultural or educational purposes
Entertainment, in particular radio and television entertainment
Production of sound recordings, image recordings, radio and television programmes
Recording, film, video and television studio services and the rental thereof, including equipment, apparatus and devices for the production of films, radio and television programmes
Facilities for the production of films (Provision of -)
Digital imaging, namely publication of images, including in electronic form, other than for advertising purposes
Editing websites, namely editing texts and presentations for publication on the Internet.
The mark was filed in class 42 with following description of goods:
Creative agencies
Research and development of new products for others
Product design
Design of graphics and of livery for corporate identity
Design of logos for corporate identity
Design of brand names
Brand design services
Design, conceptual development and creation of websites, homepages, computer databases, web applications and web portals (web design)
Electronic data storage and data back-up services
Development and providing of content management systems
Hosting of e-commerce platforms on the Internet
Consultancy in the fields of website design, including for e-commerce
Hosting of databases
Hosting websites on the Internet
Developing of design, checking and booking tools and systems for advertising materials and advertising media
Maintenance of websites
Web site design and creation services
Creating and maintaining customized web pages
Hosting an online website for creating and hosting micro websites for businesses
Design and construction of homepages and websites
Design and graphic arts design for the creation of web sites
Hosting and rental of memory space for websites
Creating and maintaining websites for mobile phones
Consultancy relating to the creation and design of websites
Consultancy relating to the creation and design of websites for e-commerce
Hosting platforms on the Internet
Development and maintenance of computer database software
Development of computer based networks
Server administration
Server hosting
Hosting the web sites of others on a computer server for a global computer network
Application service provider services
Hosting of computerized data, files, applications and information
Support and maintenance services for computer software
Application service provider services
Application service provider services
Illustration services (design)
Animation design for others
Implementation of computer programs in networks
IT project management
Technological consultancy
Web site design consultancy
Consultancy relating to the design of home pages and Internet sites
Conception and design of books, newspapers, magazines (periodicals), catalogues, pamphlets, prospectuses and other printed matter, and electronic media relating thereto
Design services
Visual design
Computer aided design services
Commercial design services
Design, conceptual development and creation of websites, homepages, computer databases, web applications and web portals (web design)
Computer programming
Database design and development
Design and development of electronic database software
Development of data bases
Development of content management systems [software] and the providing of the aforesaid via a global computer network
Programming of software for e-commerce platforms
Hosting computer sites [web sites]
Information technology consulting
Developing of design, checking and booking instruments and systems for advertising materials and media
Development of interactive multimedia software
Design and development of software for database management
Design and development of operating software for computer networks and servers
Consultancy and information services relating to information technology architecture and infrastructure
IT services
Software development, programming and implementation
IT consultancy, advisory and information services
Consultancy in the field of graphic design relating to corporate design