The trademark application BHV MARAIS was filed by SEGM BHV, a corporation established under the laws of the French Republic (the "Applicant"). The application was published for oppositions on December 4, 2022, and it was registered by office on March 13, 2023 without any oppositions.
The application was filed in French (English was selected as the second language).
Change of name and professional address of the trademark registration was recorded on September 13, 2023. A transfer of the trademark registration was recorded on February 18, 2024. Change of name and address of the trademark registration was recorded on February 29, 2024.
Goods And Services
The mark was filed in class 9 with following description of goods:
Downloadable virtual goods, namely, computer programs featuring the following goods: Grooming aids, Beauty preparations and Hygienic preparations for humans and for animals, Perfumery products, Cosmetic products, Clothing, Footwear, fashion accessories namely headgear, Jewellery findings, Belts, neck towels, Ties, watches, Hair styling accessories, Optical products, Eyewear products, Horological goods, pharmaceuticals, Sanitary preparations for medical purposes, Medical preparations and Preparation For animal use, Instruments (Musical -), Printed materials, Textile goods, spark plugs, Household perfumes, Haberdashery, Bags, Jewellery products, Horological goods, Eyewear products, Interior and exterior decorations, Ropes and twines, Lace and Knitted goods, Works of art, Furniture, Articles for gardening, DIY, nursing infants, brush-making, Gymnastic articles and Appliances for gymnastics, Games and Toys, Press products, Music goods, Stationery products, Telecommunication products, Telephony products Including mobile telephone goods, audio visual goods and Multi-media products, informatics, Agri-foodstuffs and alcoholic drink preparations and Nonalcoholic drinks, vehicles, Floristry goods, tobacco products and Articles for smoking, All the aforesaid goods for use online and in online virtual worlds
Downloadable multimedia files containing illustrations, text, audio and video, and non-fungible tokens, in relation to the following goods: Grooming aids, Beauty preparations and Hygienic preparations for humans and for animals, Perfumery products, Cosmetic products, Clothing, Footwear, fashion accessories namely headgear, Jewellery findings, Belts, neck towels, Ties, watches, Hair styling accessories, Optical products, Eyewear products, Horological goods, pharmaceuticals, Sanitary preparations for medical purposes, Medical preparations and Preparation For animal use, Instruments (Musical -), Printed materials, Textile goods, spark plugs, Household perfumes, Haberdashery, Bags, Jewellery products, Horological goods, Eyewear products, Interior and exterior decorations, Ropes and twines, Lace and Knitted goods, Works of art, Furniture, Articles for gardening, DIY, nursing infants, brush-making, Gymnastic articles and Appliances for gymnastics, Games and Toys, Press products, Music goods, Stationery products, Telecommunication products, Telephony products Including mobile telephone goods, audio visual goods and Multi-media products, informatics, Agri-foodstuffs and alcoholic drink preparations and Nonalcoholic drinks, vehicles, Floristry goods, tobacco products and Articles for smoking and Goods related thereto, All the aforesaid goods authenticated by non-fungible tokens (NFTs)
Downloadable multimedia files containing artworks, text, audio and video, in relation to the following goods: clothing, Shoes, head coverings, Jackets, Jewellery findings, hang bags, Backpacks, Luggage for travelling, fashion accessories, House wares and Collectors' items, and Goods related thereto, all the aforesaid goods provided with non-fungible tokens or other digital tokens based on blockchain technology
Digital media, namely digital collectibles namely Downloadable images, downloadable artwork, Downloadable text files, downloadable audio files, Downloadable image files, Computer game software, downloadable, Image files containing artworks, all the aforesaid goods for use with blockchain technology for storing data and for restricted access to content, authenticated via non-fungible tokens (NFTs)
Downloadable virtual goods, namely Computer programs for creating and trading digital collectibles using consent protocols based on the blockchain and on smart contracts, featuring information, photographs, images, videos, recorded footage, highlights, and experiences
Downloadable digital media, namely digital collectibles namely Recorded photographs, Recorded images, Recorded videos, recorded footage, All the aforesaid goods created using consent protocols based on the blockchain and on smart contracts and All the aforesaid goods authenticated by non-fungible tokens (NFTs), in relation to the following fields: fashion, clothing, fashion accessories, House wares, Collectors' items and Style
Software
Computer software (downloadable), For use with the following goods: Crypto wallet
Computer software for providing information, in relation to the following fields: entertainment and Amusement
Computer application software for the metaverse
Metaverse contents operating software
Interfaces for metaverse
Software, in relation to the following goods: Avatars
Downloadable image files featuring avatars for metaverse
Downloadable image files containing the following goods: virtual fashion products, including the following products: clothing, Footwear and Bags, All the aforesaid goods being traded in the metaverse
Security tokens as encryption devices
Downloadable virtual articles, namely Downloadable digital media, in relation to the following goods: Dietetic foodstuffs and Dietetic foods for medical purposes or For animal use, food for babies, Art images, household accessories and Household items namely Household or kitchen utensils and containers, cooking and baking utensils and Services and tableware Except forks, knives and spoons, Cleaning equipment, Glassware, crockery and china, Virtual works of art, Tableware, Domestic electrical appliances, Articles for gardening, Floor coatings and Souvenirs namely Decorations reproducing or featuring the reproduction of a monument or evoking a district, city, region or country, of the following materials: Wood, Metal, Ceramic, Glass ware, Paper, Cardboard, Cow hide or Leather (Imitation) or Imitation leather, Tissue or Textile material, Furs, synthetic fiber, Slate boards, Reed, Cork, Reed, Wicker, Horn, bones, Celluloid or substitutes for all these materials or Plastic materials, All the aforesaid goods authenticated by blockchain-based non-fungible tokens (NFTs) and All the aforesaid goods for use online and in online virtual worlds
Software
Computer e-commerce software for the management of non-fungible tokens (NFTs)
Augmented reality spectacles
Virtual reality glasses
3D spectacles
Sunglasses
Spectacles
Contact lenses
Sunglasses
Frames for spectacles and sunglasses, Downloadable publications.
The mark was filed in class 35 with following description of goods:
Promotion of goods and services for others, Via the operation of an online comprehensive shopping centre with links to the retail websites of others
Business intermediary services, in relation to the following fields: Mail order sales, via telecommunications
Advertising and marketing
Advertising and marketing services, That is Promotion of goods and services of others, In an online digital environment for social interaction
Advertising space rental services
Digital advertising services
Providing space on websites for the promotion of goods and services
Promoting the goods and services of others via the internet
Rental of online advertising space
Online advertisements
On-line marketing
Promotion, Advertising and Marketing, in relation to the following goods: web sites ON-LINE
Advertising by transmissionof on-line publicity for third parties through electronic communicationsnetworks
Online advertising on a computer network
Online retail store services, in relation to the following goods: Virtual goods, digital collectibles, crypto-collectibles, That is Beauty care preparations, Glamour and beauty products and Sanitary preparations for humans and for use on animals, Perfumery, Cosmetics, Clothing, Footwear, Fashion accessories That is headpieces, jewelry findings, Belts, scarves, ties, Watches, Hairdressing accessories, Optical goods, Ophthalmic goods, Horological goods, Pharmaceutical preparations, Sanitary preparations for medical purpose, Medical preparations and Preparations for veterinary medicine, Musical instruments, Printed matter, Textile and textile articles, Candles, household fragrances, notions, leatherware, Jewellery products, Horological goods, Ophthalmic goods, home decor products and Outdoor decorations, ropes and String, Lace trim and Embroidery, Objects d'art, Furniture, Gardening articles, DIY articles, Articles for nursing infants, Brush articles, Gymnastic and and Gymnastic apparatus, Games and Toys, Press products, Goods relating to music, stationery products, Telecommunications products, telephone products including the following goods: Mobile telephone goods, audio visual goods and Multimedia goods, Computer products, Agri-foodstuffs and Alcoholic beverages and Non-alcoholic drinks, Vehicles, Floristry goods, Tobacco items and smokers’ articles, All the aforesaid goods authenticated by non-fungible tokens on a blockchain network
Online retail store services featuring the following goods: virtual merchandise, That is Photographs, recorded images, Pre-recorded video and recorded footage, All the aforesaid goods being for use in virtual environments and All the aforesaid goods being for use in virtual fashion shows.
The mark was filed in class 41 with following description of goods:
Entertainment services, namely: Online provision of the following goods: Virtual goods, namely: Care products, Glamour and beauty products and Preparations for hygiene for humans and for animals, Perfuming products, Cosmetic goods, Clothing, Articles of footwear, Fashion accessories namely headgear and headwear, Items of jewellery, Waist belts, Scarves, Ties, Watches, Hair-styling accessories, Optical goods, Ophthalmic goods, Horological goods, Pharmaceutical goods, Sanitary preparations for medical purposes, Medical preparations and Veterinary preparations, Instruments (Musical -), Printed matter, Textile and textile articles, Candles, Room fragrances, Haberdashery, Goods of leather, Jewellery products, Horological goods, Ophthalmic goods, Interior and exterior decorations, Ropes and String, Lace and embroidery, art objects, Furniture, Gardening articles, DIY articles, Goods for nursing infants, brush-making, gymnastic goods and Appliances for gymnastics, Games and Playthings, Press products, Music goods, Stationery products, Telecommunication and telephony goods, including mobile telephony, audio-visual goods and Multimedia goods, Computer products, Agri-foodstuffs and Alchoholic beverages and soft drink beverages, Vehicles, Floristry goods, Tobacco products and Articles for smokers, All the aforesaid goods for use in virtual environments created for entertainment purposes and in virtual fashion shows
Entertainment services, Namely online providing of the following goods: Photos, images, Videos and Clips, All the aforesaid goods being for use in virtual environments and All the aforesaid goods being recorded, non-downloadable and for use in virtual fashion shows
Organisation of virtual fashion shows, For entertainment purposes.
The mark was filed in class 42 with following description of goods:
Scientific technological services
Development of virtual reality software
Software as a service [SaaS]
Platform as a service [PaaS]
Hosting of platforms on the internet for distributing multimedia content
Hosting of online metaverse platforms
Hosting platforms on the internet for delivery of on-line content
Hosting of platforms for generating and managing virtual assets
Hosting of platforms for generating and managing digital tokens
Programming of software for e-commerce platforms
Establishment of e-commerce platforms
Design and development of metaverse computer software
Applicationservice provider (ASP)
Application service provider ("ASP") services
Development of interactivemultimedia software
Metaverse software development services
Providing metaverse platforms as a service
Design and development of virtual reality software
Providing online technological information in relation to metaverse
Technical research, In connection with the following goods: Computer
Technological research, In connection with the following goods: Virtual assets
Software design and development
Software development, for use in relation to the following goods: Virtual assets
Creating and maintaining websites
Providing of information relating to computer technology via a website
Technical engineering
Design and development In connection with the following goods: Software for providing a virtual marketplace
Monitoring of computer cybersecurity systems
Providing of a website equipped with technology enabling users to purchase and sell digital goods
Providing of a website equipped with technology enabling users to collect, store, organise and share digital goods and electronic content.