The trademark HASHTAG 31# was filed by 2 SFT SOCIAL DENIM S.R.L., a corporation established under the laws of the Italian Republic (the "Applicant"). The application was published for oppositions on May 18, 2022, and received one opposition filed on August 18, 2022 by CHANEL on Likelihood of confusion. the opponent was represented by MARTINEZ, Noelia and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued August 18, 2022
The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).
Deletion of the representative of the trademark registration was recorded on October 25, 2022.
The Opposition with reference B 003177178 was partially refused EUTMA/IR according to Article 8(1)(b) EUTMR with decision issued on October 9, 2023 by the EUIPO.
Goods And Services
The mark was filed in class 25 with following description of goods:
Underwear and nightwear
Pyjamas
Undershirts
Men’s underwear
Bodices [lingerie]
Boy shorts [underwear]
Bodies [clothing]
Babies’ undergarments
Ladies’ underwear
Underwear
Nightwear
Parts of clothing, footwear and headgear
Insoles for footwear.
The mark was filed in class 35 with following description of goods:
Business advisory services relating to product manufacturing
Inventorying merchandise
Computerised stock management
Commercial administration of the licensing of the goods and services of others
Providing assistance in the management of franchised businesses
Business management supervision
Business management
Business management for a trade company and for a service company
Business management services relating to electronic commerce
Commercial management
Business management of retail outlets
Business management of wholesale outlets
Customer relationship management
Stock management services
Business administration and management
Business organisation
Commercial intermediation services
Business networking services
Wholesale ordering services
Business representative services
Retail services in relation to bags
Wholesale services in relation to bags
Wholesale services in relation to footwear
Wholesale services in relation to headgear
Wholesale services in relation to clothing
Retail store services in the field of clothing
Retail services in relation to headgear
Retail services in relation to clothing
Retail services in relation to footwear
Retail services in relation to luggage
Retail services in relation to fashion accessories
Retail services relating to furs
Retail services connected with the sale of clothing and clothing accessories
Online retail services relating to clothing
Online retail services relating to handbags
Online retail services relating to luggage
Mail order retail services for clothing
Retail services relating to fake furs
Retail services in relation to clothing accessories
Online retail store services relating to clothing
Providing consumer product advice
Providing consumer information relating to goods and services
Providing consumer product information via the Internet
Providing commercial information to consumers
Commercial information and advice for consumers in the choice of products and services
Arranging of trading transactions and commercial contracts
Procuring of contracts for the purchase and sale of goods
Consultancy services relating to the procurement of goods and services
Sales management services
Organisation of promotions using audiovisual media
Promotion of goods and services through sponsorship
Advertising services relating to clothing
Distribution of samples
Distribution of promotional matter
Direct mail advertising to attract new customers and to maintain the existing customer base
Advertising by mail order
Business merchandising display services
Presentation of goods and services
Retail shop window display arrangement services
Management of customer loyalty, incentive or promotional schemes
Organisation of customer loyalty programs for commercial, promotional or advertising purposes
Organisation of exhibitions and trade fairs for business and promotional purposes
Arranging of exhibitions for advertising purposes
Providing assistance in the field of product commercialization
Assistance in product commercialization, within the framework of a franchise contract
Product sampling
Marketing the goods and services of others
Marketing
Product marketing
Digital marketing
Organization of fashion parades for sales promotion purposes
Preparation of advertising campaigns
Promoting the sale of fashion goods through promotional articles in magazines
Sales promotion
Sales promotion for others
Promoting the goods and services of others
Promoting the goods and services of others through advertisements on Internet websites
Promoting the goods and services of others over the Internet