The trademark JUICE! was filed by Solfolket AB, a corporation established under the laws of the Kingdom of Sweden (the "Applicant"). The application was published for oppositions on September 4, 2022, and received one opposition filed on December 4, 2022 by Juice Global Limited on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by BOULT WADE, S.L. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 4, 2022
The application was filed in Swedish, and Swedish was also language of all opposition proceedings (English was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on February 8, 2023.