The trademark Kitchenmax was filed by GUANGDONG GRACE KITCHEN EQUIPMENT CO., LTD., a corporation established under the laws of the People's Republic of China (the "Applicant"). The application was published for oppositions on September 25, 2022, and received one opposition filed on December 27, 2022 by WHIRLPOOL PROPERTIES, INC. on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by BUZZI, NOTARO & ANTONIELLI D'OULX and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 27, 2022
The application was filed in English, and English was also language of all opposition proceedings (French was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on July 18, 2023.
The Opposition with reference B 003186409 was refused according to Article 8(1)(b) EUTMR with decision issued on March 14, 2024 by the EUIPO.