The trademark SHIFT was filed by BIOLCHIM S.P.A., a corporation established under the laws of the Italian Republic (the "Applicant"). The application was published for oppositions on August 8, 2022, and received one opposition filed on October 20, 2022 by FINCHIMICA S.P.A. on Likelihood of confusion. the opponent was represented by BUGNION S.P.A.
The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on February 7, 2024.