The trademark application BOND. was filed by Bond Brand Loyalty ULC, a corporation established under the laws of Canada (the "Applicant"). The application was published for oppositions on December 4, 2022, and it was registered by office on March 13, 2023 without any oppositions.
The application was filed in English (German was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on May 18, 2023. A transfer of the trademark registration was recorded on June 11, 2023. Change of name and professional address of the trademark registration was recorded on August 2, 2023. Change of name and professional address of the trademark registration was recorded on October 2, 2024.
Goods And Services
The mark was filed in class 35 with following description of goods:
Development, administration, and management of customer loyalty programs
Marketing, advertising and promotional services for others
Providing information in the field of branding, marketing, and advertising for others
Collection and provision of market research and market research information
Collection, provision and analysis of market research data and statistics
Business marketing and advertisement services
Developing marketing strategies and marketing concepts for others
Provision of marketing reports
Customer relationship management
Providing information in the field of customer engagement, attitudes, and behaviours
Customer research
Providing advice relating to the analysis of customer buying habits
Brand management services
Brand campaign services
Brand architecture services
Brand strategy and development services
Social media strategy, development and design services
Business consultation, namely, consultation in the field of customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transaction
Design, development, execution and maintenance of customer acquisition, customer retention, and brand advocacy programs which promote the sale of goods and services of others
Providing information in the field of branding and marketing via a website
Consultancy, advice and information relating to all the aforementioned services.
The mark was filed in class 42 with following description of goods:
Website design and development services
Creative design services
Providing online non-downloadable software for customer relationship management, customer loyalty programs, customer engagement, and customer experience
Providing online non-downloadable software for developing, managing, administrating, and monitoring performance of loyalty and incentive programs
Providing online non-downloadable software for customer tracking, customer profiling, tracking customer engagement, customer acquisition, customer retention, customer information, and monitoring, tracking, and profiling consumer activities
Providing online non- downloadable software for communicating with customers, and customer social engagement
Providing online non-downloadable software for communicating with customers
Providing online non- downloadable software for directed marketing and advertising
Providing online non-downloadable software for providing employee information, and monitoring and tracking of employee activities and performance
Providing online non-downloadable software for employee training, development, and experience
Providing online non-downloadable software for educational programming in the field of employee performance
Providing online non-downloadable software for employee learning management
Providing online non-downloadable software for brand advocacy programs
Providing online non-downloadable software for marketing and advertising the goods and services of others
Providing online non- downloadable software for developing and managing a website
Providing online non-downloadable software for electronic commerce
Providing online non-downloadable software for facilitating interaction and communication between humans and artificial intelligence (AI)
Providing online non-downloadable software, namely, an interpretive interface for facilitating interaction between humans and machines