The trademark HERENCIA was filed by ADMECU HOLDING B.V., a corporation established under the laws of the Kingdom of the Netherlands (the "Applicant"). The application was published for oppositions on August 20, 2023, and received one opposition filed on November 16, 2023 by SHE HERENCIA, S.L. on Likelihood of confusion. the opponent was represented by HERRERO & ASOCIADOS and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued November 16, 2023
The application was filed in Dutch, and Dutch was also language of all opposition proceedings (English was selected as the second language).
The Refusal with reference B 018746521 was partially rejected according to Article 7(1)(c) EUTMR with decision issued on May 9, 2023 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Advertising
Business management and organisation
Developing, managing, coordinating, monitoring and evaluating business projects, including those related to commodity supply chains with a focus on Corporate Social Responsibility (CSR) and positive social impact (Sustainable Development Goals), among others
Business representative services for companies, organisations, individuals and brands
Business organisation research and business economic research, business organizational analysis, business economic analysis and Business organisation management and business economics consultancy, The aforesaid services, including grants and for the purpose of quality improvement and change management
Planning and Consultancy in the following fields: Development and improvement of business organisation processes
Development and conducting of business organisation programmes for simultaneous coaching and supervision of change projects and/or processes in organisations
Secretarial and office functions, in the following fields: Applying for grants
Commercial business mediation in connecting beneficiaries and grant providers
Consultancy and information regarding the aforesaid services
The aforesaid services also provided via electronic networks, such as the Internet.
The mark was filed in class 36 with following description of goods:
Fundraising, Including charitable fundraising
Financial sponsorship, Financial grants and Financial assistance
Acquisition and collection of subsidies
Provision of grant funding
Financial consultancy in the field of subsidy applications and subsidy grants
Consultancy and information regarding the aforesaid services
The aforesaid services also provided via electronic networks, such as the Internet.
The mark was filed in class 41 with following description of goods:
Entertainment services
Sporting and cultural activities
Entertainment services
Organization of events, Organizing meetings, Organisation of seminars, Organisation of Webinars, Arranging of lectures, Arranging of workshops, Organisation of courses, Organising of tutorials and Arranging of (video) training courses, in the following fields: Recreation and Entertainment services
Publishing, Issuing and Lending In connection with the following goods: books, Magazines, MAGAZINE, leaflets, Handbooks [manuals], serial publications and study guides, Brochures, Instructional and educational materials
Writing services for blogs
Consultancy and information regarding the aforesaid services
The aforesaid services also provided via electronic networks, such as the Internet.