The trademark BLUEV was filed by Fibox Oy Ab, a corporation established under the laws of the Republic of Finland (the "Applicant"). The application was published for oppositions on September 21, 2022, and received one opposition filed on December 21, 2022 by Bolloré SE on Likelihood of confusion. the opponent was represented by ERNEST GUTMANN - YVES PLASSERAUD S.A.S. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 21, 2022
The application was filed in Finnish, and Finnish was also language of all opposition proceedings (English was selected as the second language).