The trademark MAE TECHNOLOGY was filed by UAB "MAE Technology", a corporation established under the laws of the Republic of Lithuania (the "Applicant"). The application was published for oppositions on January 24, 2023, and received one opposition filed on March 13, 2023 by MAE S.P.A. on Likelihood of confusion. the opponent was represented by BUGNION S.P.A. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued March 13, 2023
The application was filed in Lithuanian, and Lithuanian was also language of all opposition proceedings (English was selected as the second language).
Goods And Services
The mark was filed in class 35 with following description of goods:
Wholesale services in relation to foodstuffs
Retail services in relation to foodstuffs
Retail services relating to food
Retail services connected with the sale of subscription boxes containing food
Wholesale services in relation to food cooking equipment
Wholesale services in relation to food preparation implements
Retail services in relation to dietary supplements
Wholesale services in relation to dietary supplements
Retail services in relation to food cooking equipment
Retail services relating to food preparation implements
Retail services in relation to non-alcoholic beverages
Wholesale services in relation to non-alcoholic beverages
Retail services relating to alcoholic beverages
Retail services in relation to preparations for making beverages
Wholesale services in relation to preparations for making beverages
Unmanned retail store services relating to drink
Retail services in relation to preparations for making alcoholic beverages
Wholesale services in relation to preparations for making alcoholic beverages
Retail services in relation to alcoholic beverages (except beer)
Wholesale services in relation to alcoholic beverages (except beer)
Retail services via global computer networks related to non-alcoholic beverages
Wholesale services in relation to beer
Retail services in relation to beer
Wholesale services in relation to fragrancing preparations
Retail services relating to fragrancing preparations
Retail services in relation to lighting
Wholesale services in relation to lighting
Retail services in relation to domestic electronic equipment
Retail services relating to home textiles
Wholesale services in relation to cookware
Retail services in relation to cookware
Retail services in relation to kitchen appliances
Wholesale services in relation to kitchen appliances
Wholesale services in relation to kitchen knives
Retail services relating to kitchen knives
Retail services in relation to printed matter
Wholesale services in relation to coffee
Wholesale services in relation to cocoa
Wholesale services in relation to teas
Retail services in relation to clothing
Wholesale services in relation to baked goods
Retail services in relation to bags
Retail services in relation to coffee
Retail services in relation to desserts
Retail services in relation to toys
Retail services in relation to games
Wholesale services in relation to sorbets
Retail services relating to bakery products
Retail services relating to fruit
Retail services relating to candy
Wholesale services relating to candy
Retail services relating to delicatessen products
Retail services in relation to teas
Retail services in relation to toiletries
Retail services in relation to cleaning preparations
Retail services in relation to cleaning articles
Wholesale services in relation to sporting articles
Retail services in relation to articles for use with tobacco
Retail services in relation to headgear
Wholesale services in relation to toiletries
Wholesale services in relation to cutlery
Wholesale services in relation to seafood
Wholesale services in relation to festive decorations
Retail services in relation to festive decorations
Retail services in relation to cutlery
Retail services in relation to educational supplies
Retail services in relation to art materials
Retail services in relation to dietetic preparations
Wholesale services in relation to dietetic preparations
Wholesale services in relation to tableware
Retail services in relation to confectionery
Retail services in relation to sporting articles
Retail services in relation to works of art
Retail services in relation to seafood
Wholesale services in relation to cleaning preparations
Wholesale services in relation to works of art
Retail services in relation to clothing accessories
Online retail services relating to toys
Online retail services relating to cosmetics
Retail services relating to sporting goods
Online retail services relating to clothing
Online retail services relating to handbags
Online retail store services relating to clothing
Retail services connected with the sale of subscription boxes containing beers
Retail services connected with the sale of subscription boxes containing cosmetics
Retail services relating to horticultural products
Retail services in relation to disposable paper products
Retail services in relation to computer software
Wholesale services in relation to information technology equipment
Wholesale services in relation to beauty implements for humans
Retail services in relation to information technology equipment
Wholesale services in relation to hygienic implements for humans
Retail services in relation to hygienic implements for humans
Retail services in relation to beauty implements for humans
Wholesale services in relation to cups and glasses
Retail services in relation to cups and glasses
Unmanned retail store services relating to food
Retail services connected with the sale of subscription boxes containing chocolates
Retail services in relation to hair products
Retail services in relation to pet products
Mail order retail services for cosmetics
Retail services in relation to chocolate
Retail services connected with the sale of clothing and clothing accessories
Wholesale services in relation to chocolate
Retail services relating to audiovisual equipment
Online retail store services relating to cosmetic and beauty products
Online retail services relating to luggage
Retail services via catalogues related to alcoholic beverages (except beer)
Online retail services for downloadable and pre-recorded music and movies
Retail services in relation to recorded content
Wholesale services in relation to heaters
Wholesale services in relation to yarns
Retail services in relation to cocoa
Wholesale services in relation to games
Retail services in relation to heaters
Wholesale services in relation to umbrellas
Wholesale services in relation to bags
Wholesale services in relation to printed matter
Wholesale services in relation to furniture
Retail services in relation to umbrellas
Wholesale services in relation to toys
Retail services in relation to luggage
Retail services in relation to fabrics
Retail services in relation to footwear
Wholesale services in relation to clothing
Wholesale services in relation to footwear
Wholesale services in relation to fabrics
Wholesale services in relation to lubricants
Wholesale services in relation to luggage
Retail services in relation to threads
Retail services in relation to yarns
Retail services in relation to furniture
Shop retail services connected with carpets
Retail services relating to furs
Wholesale services relating to furs
Retail services relating to flowers
Wholesale services relating to flowers
Retail services in relation to paints
Retail services in relation to safes
Retail services relating to batteries
Retail services relating to accumulators
Retail services in relation to bicycles
Retail services in relation to sanitation equipment
Wholesale services in relation to medical instruments
Wholesale services in relation to veterinary instruments
Wholesale services in relation to veterinary preparations
Retail services in relation to refrigerating equipment
Retail services in relation to heating equipment
Wholesale services in relation to sporting equipment
Retail services in relation to sun tanning appliances
Retail services in relation to metal hardware
Retail services in relation to musical instruments
Retail services in relation to gardening articles
Retail services in relation to jewellery
Wholesale services in relation to metal hardware
Wholesale services in relation to freezing equipment
Wholesale services in relation to art materials
Wholesale services in relation to educational supplies
Wholesale services in relation to headgear
Wholesale services in relation to heating equipment
Wholesale services in relation to vehicles
Retail services in relation to medical instruments
Wholesale services in relation to floor coverings
Wholesale services in relation to dairy products
Wholesale services in relation to sanitary installations
Wholesale services in relation to medical apparatus
Wholesale services in relation to horticulture products
Retail services in relation to bedding for animals
Wholesale services in relation to construction equipment
Wholesale services in relation to wall coverings
Wholesale services in relation to bedding for animals
Wholesale services in relation to fodder for animals
Wholesale services in relation to sanitation equipment
Wholesale services in relation to audio-visual equipment
Wholesale services in relation to confectionery
Retail services in relation to horticulture equipment
Wholesale services in relation to horticulture equipment
Retail services in relation to horticulture products
Wholesale services in relation to stationery supplies
Retail services in relation to litter for animals
Retail services in relation to veterinary instruments
Retail services in relation to tableware
Retail services in relation to wall coverings
Retail services in relation to sewing articles
Retail services in relation to veterinary preparations
Retail services in relation to sporting equipment
Retail services in relation to veterinary articles
Retail services in relation to navigation devices
Retail services in relation to medical apparatus
Retail services in relation to vehicles
Wholesale services in relation to cleaning articles
Wholesale services in relation to sewing articles
Wholesale services in relation to jewellery
Retail services in relation to dairy products
Retail services in relation to sanitary installations
Wholesale services in relation to refrigerating equipment
Wholesale services in relation to cooling equipment
Retail services in relation to audio-visual equipment
Retail services in relation to freezing equipment
Wholesale services in relation to veterinary articles
Retail services in relation to stationery supplies
Retail services in relation to mobile phones
Retail services relating to automobile accessories
Wholesale services relating to automobile accessories
Wholesale services relating to automobile parts
Wholesale services relating to sporting goods
Retail services relating to automobile parts
Retail services in relation to gardening products
Retail services in relation to fashion accessories
Retail services in relation to bicycle accessories
Retail services in relation to car accessories
Retail services in relation to smartwatches
Retail services in relation to pushchairs
Retail services relating to horticultural equipment
Retail services in relation to wearable computers
Wholesale services relating to fake furs
Retail services relating to fake furs
Provision of information concerning commercial sales
Trade marketing [other than selling]
Wholesale ordering services
Business management services relating to electronic commerce
Retail services in relation to hearing protection devices
Retail services in relation to physical therapy equipment
Retail services in relation to time instruments
Wholesale services in relation to chemicals for use in forestry
Wholesale services in relation to chemicals for use in horticulture
Wholesale services in relation to computer software
Retail services in relation to computer hardware
Wholesale services in relation to computer hardware
Wholesale services in relation to hygienic implements for animals
Wholesale services in relation to earthmoving equipment
Wholesale services in relation to hand-operated tools for construction
Wholesale services in relation to hand-operated implements for construction
Wholesale services in relation to beauty implements for animals
Retail services in relation to agricultural equipment
Retail services in relation to hand-operated tools for construction
Retail services in relation to hand-operated implements for construction
Retail services in relation to hygienic implements for animals
Retail services in relation to beauty implements for animals
Online retail services relating to jewelry
Mail order retail services for clothing
Retail services in relation to domestic electrical equipment
Retail services in relation to downloadable electronic publications
Retail services in relation to downloadable music files
Retail services in relation to watercraft
Wholesale services in relation to domestic electronic equipment
Wholesale services in relation to domestic electrical equipment
Trade show and exhibition services
Retail store services in the field of clothing
Retail services in relation to chemicals for use in agriculture
Wholesale services in relation to veterinary preparations and articles
Retail services in relation to chemicals for use in forestry
Retail services in relation to watercraft accessories
Administration of the business affairs of retail stores
Trade show and commercial exhibition services
Provision of information and advisory services relating to e-commerce
Retail services in relation to animal grooming preparations
Online retail services for downloadable ring tones
Retail services for pharmaceutical, veterinary and sanitary preparations and medical supplies
Retail of third-party pre-paid cards for the purchase of multimedia content
Organisation of customer loyalty programs for commercial, promotional or advertising purposes
Distribution of publicity materials (flyers, prospectuses, brochures, samples, particularly for catalogue long distance sales) whether cross border or not
Administrative processing of purchase orders.
The mark was filed in class 42 with following description of goods:
Software as a service [SaaS]
Consulting services in the field of software as a service [SaaS]
Programming of software for e-commerce platforms
Computer programming for others
Programming of software for evaluating customer behavior in online shops
None of the aforementioned related to the design of industrial machinery.