The trademark application EQUATIV BUYER CONNECT was filed by EQUATIV, a corporation established under the laws of the French Republic (the "Applicant"). The application was published for oppositions on February 19, 2023, and it was registered by office on May 29, 2023 without any oppositions.
It was designated 'Basic Application' for International Application 1751988 at the World Intellectual Property Organization (WIPO).
The application was filed in French (English was selected as the second language).
Change of name and address of the trademark registration was recorded on July 3, 2024.
Goods And Services
The mark was filed in class 9 with following description of goods:
Databases, software and software packages relating to the management, sale and purchase of advertising campaigns on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Automatic teaching software for advertising on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Software for integrating advertising on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Computer software for creating, managing, evaluating and disseminating advertising of others
Ad server, namely Computer servers for storing and distributing advertising on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Downloadable computer software for blockchain technology
Downloadable software for creating and managing smart contracts
Downloadable mobile applications for the management of data
Downloadable computer software for the management of data
Data management software
Computer software for database management
Computers for use in data management
Computer software for database management.
The mark was filed in class 35 with following description of goods:
Advertising on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Subscription to advertising services on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Advertising services for the promotion of e-commerce
Advertising and promotional services (for third parties), Related business information provided online from a computer database or from web pages
Writing of reports relating to advertising on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Consultancy relating to the organisation of commercial and advertising events
Advertising management, namely management of commercial and advertising media, rental and purchase of advertising time and space on communication means and media of all kinds
Administration of advertisements on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Management of advertising databases
Dissemination of advertising matter and business information on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Business and advertising services, That is Advertising for monitoring advertising performance, for advertising management, distribution and offer, for advertising data analysis, for advertising data communication and for advertising performance optimisation
Data and database management
Data and database management services
Computerised database and information management
Data processing management
Data processing, systematisation and management.
The mark was filed in class 42 with following description of goods:
Providing of a software platform for programmatic advertising and management of online advertisements for use by digital advertisers and editors for embedding digital advertising, management of digital advertising campaigns, targeted advertising
Providing of a software platform for programmatic advertising and management of online advertisements for use by digital advertisers and editors for monitoring, analysis, and reporting of advertising campaigns, matching of digital advertisers and editors, purchase and sale of online advertising spaces (in particular live auction sales, purchases and sales)
Providing of temporary use of non-downloadable software for use in searching for content and content editors
Providing of temporary use of non-downloadable software for use with blockchain technology
Editing, design and development of software relating to the management, sale and purchase of advertising campaigns on websites, mobile applications, social networks and audiovisual content platforms accessible via digital communication media, in particular on computers, tablet computers, mobile telephones, televisions and smart televisions
Providing temporary use of on-line not downloadable software for the management of data and providing temporary use of online, non-downloadable software for database management.