The trademark application PUSH THAT BUTTON was filed by PTB Group Ltd, a corporation established under the laws of the United Kingdom of Great Britain and Northern Ireland (the "Applicant"). The application was published for oppositions on May 29, 2024, and it was registered by office on September 5, 2024 without any oppositions.
The application was filed in English (Italian was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on May 11, 2023.
Goods And Services
The mark was filed in class 9 with following description of goods:
Application software, all providing links to retail vouchers of others and discount information
Application software for use in connection of promotional activities
Computer software and mobile-device apps for the operational management and use of discount or loyalty or membership programs or schemes
Computer software and mobile-device apps for use in sending or receiving electronic payments
Communication, networking and social networking software
Collaboration software
Downloadable software
Digital signage
Digital image content
Digital video content
Digital audio and video content
Downloadable coupons
Downloadable tokens
Downloadable vouchers
Downloadable community software
Downloadable software for users to connect, collect points and compete against each other
Downloadable applications
Downloadable software for mobile devices
Downloadable software for online community
Downloadable software for secure transmission of data
Downloadable software for social networking
Downloadable software for entertainment
Downloadable software for education
Downloadable software in the nature of a mobile application for accessing competitions, vouchers, online games, coupons and pre-recorded videos
Electronically readable vouchers
Electronic payments software
Electronic databases
Entertainment software
Gaming software
Interactive entertainment software
Interactive software
Mobile applications
Software
Software for online marketplace
Smartphone applications
Software applications for mobile devices
Software for users to connect, collect points and compete against each other
Software applications
Software for mobile devices
Software for online community
Software for secure transmission of data
Software for social networking.
The mark was filed in class 35 with following description of goods:
Advertising
Advertising services provided over the Internet
Arranging business introductions relating to the buying and selling of products
Advertisement for others on the Internet
Advertising of the goods or services of other vendors
Advertising, organisation, operation and supervision of sales and promotional incentive schemes
Business management
Business organisation
Business administration
Business promotion services
Business advice services provided on-line from a computer database or the Internet, namely for entertainment installation purposes
Business management and administration services relating to customer loyalty programs, loyalty schemes, vouchers, coupons, tokens, and online competitions
Business analysis services
Business data analysis services
Business management and organisation consultancy services
Business advisory
Business advisory services relating to the use of computers, websites, social media platforms and on-line business networking and development resources
Business services, namely, business monitoring and consulting services, business analytics services for obtaining and tracking customer data, analysing, modelling, and reporting customer information, maintaining consumer-related data
Business data processing verification
Business data verification
Consultancy relating to sales promotions
Compilation of advertisements for use on internet web pages
Compilation of directories for publishing on the internet
Computerised business data verification
Compiling, systemising, indexing, maintaining and updating information about loyalty and promotional schemes into computer databases
Compiling, systemising, indexing, maintaining and updating data about electronic gift vouchers, voucher codes, gift codes, claim codes, discount offers, promotional offers, coupons and others tokens of value, into computer databases
Compilation of business information into databases
Consulting services in the field of advertising, marketing and promotional activities for merchants participating in affiliate marketing
Customer loyalty schemes
Competitions for marketing purposes
Demonstration of goods for promotional purposes
Direct market advertising
Dissemination of advertising for others via the Internet
Dissemination of advertising and promotional materials
Database marketing
Database management
Loyalty scheme services
Market research data analysis services
Market research by means of a computer database
Marketing
Organisation, operation and supervision of customer loyalty schemes
Operation and supervision of incentive scheme in the form of offering discount and promotional offers, voucher codes, and claim codes
Online marketing and promotional services
Online marketplace for the provision and sale of goods and services of third parties
Office work
Provision of advertising space
Promoting the sale of the services on behalf of others by arranging advertisements, and vouchers
Promotional marketing
Promotion of business
Promotional services
Promoting, advertising and marketing of goods, services, resources and content of others through the provision and administration of a web-based or on-line website, platform, forum or portal
Promoting the goods and services of others through the operation and administration of programs or schemes involving the issuance of tokens or coupons
Providing a website for obtaining and retaining customers, for merchant, retail and business analytics, and for evaluating, tracking, and managing information on business performance and customers
Sales promotion and business promotion provided by means of redirecting potential customers from one web site to another
All of the above provided in connection with competitions
Information, advisory and consultancy services relating to all the aforesaid.
The mark was filed in class 36 with following description of goods:
Banking services
Electronic funds transfer
Electronic payments for commercial transactions
Electronic wallet services (payment services)
Finance services
Financial affairs
Financial reporting
Finance management
Issuing tokens of value
Issuing coupons of value
Issuing vouchers of value
Issuing digital dollars, gift certificates and coupons which may be redeemed or used for goods or services, such certificates and coupons having been awarded or earned as part of an online competition and for searches, purchases, referral of friends, and other activities
Issuing of coupons, tokens and vouchers of value in relation to loyalty, discount or membership programs or schemes
Monetary affairs
Monetary services
Money transfer
Processing of payments
Payment processing via a website
Providing electronic payment processing services for commercial transactions
Provision of financial information and analysis
Provision of financial advice
Payment administration services
Payment processing
Preparation of financial reports
Issuing digital currency units and coupons accessed from a global computer network which are used electronically and that act as marketing devices and incentives in online competitions and digital games, namely, providing virtual currency and digital coupons for use in the purchase of merchandise.
The mark was filed in class 41 with following description of goods:
Cinema entertainment services
Entertainment
Entertainment services
Electronic games services provided by means of the internet
Entertainment services provided online from a computer network
Entertainment services provided on television, radio, cable satellite
Education services
Education provided in the form of television programmes, radio, cable, satellite and internet programmes
Entertainment services involving telephonic audience participation
Entertainment services in the nature of an ongoing competition based television and internet based program
Entertainment services, namely, organising, arranging and conducting competition, and giveaway events
Entertainment content production services, including film and programme production services relating to competition television shows
Game shows
Interactive entertainment for use with a mobile device
Internet based games
Interactive telephone competitions
Live performances
Online competition services provided over a global computer network: On-line entertainment
Organisation of competitions
On-line games
Operation of lottery games, quiz games, swp (skill with prizes) games and games of chance
Online gaming services
Organisation of game shows
Organisation of television, radio, cable, satellite and internet programmes
Provision of on-line electronic publications
Provision of entertainment by means of television, cable, the worldwide web and the internet, namely through interactive on-line games
Provision of video clips via mobile or computer networks for entertainment
Providing non-downloadable on-line games for online competitions and vouchers
Providing online computer games and tournaments, conducting contests and online competitions over a global computer network
Providing entertainment, and educational, television programming in the nature of a competition television series accessible by satellite, television, Internet, wireless networks, and through transmission of audio and/or video signals to any type of visual display device
Production and distribution of television programs and television content
Providing information related to competition television series
Preparation of entertainment programmes for broadcasting
Production of television shows
TV shows
Video production services.
The mark was filed in class 42 with following description of goods:
Design, creation, hosting, and maintenance of websites for others featuring on-line contests
Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking
Platform as a service (PaaS)
Platform as a service (PaaS) featuring software for entertainment
Platform as a service (PaaS) featuring software for data processing
Platform as a service (PaaS) featuring software for online community
Platform as a service (PaaS) featuring software for social networking
Platform as a service (PaaS) featuring software for education
Platform as a service (PaaS) featuring software in the nature of a mobile application for accessing competitions, vouchers, online games, coupons and pre-recorded videos
Platform as a service (PaaS) featuring software for transmission of images, audio-visual content, video content and messages
Provision of a web-based or on-line website, platform, forum or portal for the display, promotion, offering, sale, provision and supply of, and access to, a variety of goods, services and on-line or web-based resources and content provided by others
Provision of web-based or on-line advertising, marketing and promotional facilities for goods, services, resources and content provided by others
Software as a Service (SaaS)
Software as a service (SaaS) featuring software for entertainment
Software as a service (SaaS) for users to connect, collect points and compete against each other
Software as a service (SaaS) featuring software for data processing
Software as a service (SaaS) featuring software for online community
Software as a service (SaaS) featuring software for social networking
Software as a service (SaaS) featuring software for education
Software as a service (SaaS) featuring software in the nature of a mobile application for accessing competitions, vouchers, online games, coupons and pre-recorded videos
Software as a service (SaaS) featuring software for transmission of images, audio-visual content, video content and messages
Software as a service (SaaS) for online marketplace
Information, consultancy and advisory services relating to the aforesaid.