The trademark V .CO was filed by Flavio Fabian Da Rold, a national of the Italian Republic (the "Applicant"). The application was published for oppositions on May 24, 2023, and received one opposition filed on August 23, 2023 by Frucor Brands International B.V. on Likelihood of confusion. the opponent was represented by Hogan Lovells (Alicante) S.L. & Cia. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued August 23, 2023
The application was filed in Spanish, and Spanish was also language of all opposition proceedings (English was selected as the second language).
The Opposition with reference B 003201852 was rejected according to Article 8(1)(b) EUTMR with decision issued on February 12, 2025 by the EUIPO.
Goods And Services
The mark was filed in class 29 with following description of goods:
Oat-based beverages [milk substitute]
Almond milk-based beverages
Peanut milk-based beverages
Non-dairy creamer
Meat substitutes
Milk substitutes
Plant-based milk substitutes
Egg substitutes
Cheese substitutes
Non-dairy milk substitutes.
The mark was filed in class 30 with following description of goods:
Cereal based foodstuffs for human consumption
Rice
Cocoa-based beverages
Coffee-based beverages
Condiments
Biscuits
Vegan cakes
Salts, seasonings, flavourings and condiments
Ice cream substitute
Imitation mayonnaise
Imitation chocolate
Artificial coffee.
The mark was filed in class 32 with following description of goods:
Waters
Fruit drinks
Functional water-based beverages
Non-alcoholic sparkling fruit juice drinks
Protein drinks
Soft drinks
Non-alcoholic drinks enriched with vitamins and mineral salts