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EUTM file information

018898696

Shape

July 7, 2023

Trademark Summary

The trademark Shape was filed by Shape 404 d.o.o., a corporation established under the laws of the Republic of Croatia (the "Applicant"). The application was published for oppositions on August 15, 2023, and received one opposition filed on October 8, 2023 by ATMIRA, ESPACIO DE CONSULTORÍA, S.L. on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by González-Mogena González, Iñigo A. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued October 8, 2023

The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).

Change of name and professional address of the trademark registration was recorded on October 16, 2023.

The Opposition with reference B 003204465 was refused according to Article 8(1)(b) EUTMR with decision issued on July 14, 2024 by the EUIPO.

Goods And Services

  • The mark was filed in class 35 with following description of goods:
    1. Marketing advice
    2. Consultancy relating to demographics for marketing purposes
    3. Marketing consulting
    4. Advisory services relating to promotional activities
    5. Press advertising consultancy
    6. Advisory services relating to corporate identity
    7. Advice concerning chemical product marketing
    8. Consultations relating to business promotion
    9. Consultancy relating to the organisation of promotional campaigns for business
    10. Consultancy relating to search engine optimisation
    11. Advice on the analysis of consumer buying habits and needs provided with the help of sensory, quality and quantity-related data
    12. Direct marketing consulting
    13. Business marketing consultancy
    14. Consultancy regarding advertising communication strategies
    15. Market segmentation consultation
    16. Advisory services relating to publicity for franchisees
    17. Consultancy relating to advertising
    18. Consultancy services relating to advertising, publicity and marketing
    19. Consultancy relating to advertising and promotion services
    20. Consulting services in the field of Internet marketing
    21. Consultancy services in the field of affiliate marketing
    22. Providing advice relating to the marketing of chemical products
    23. Providing advice relating to the analysis of consumer buying habits
    24. Consulting services in the field of development of advertising concepts
    25. Provision of information and advisory services relating to e-commerce
    26. Development of the advertising content of brochures for others
    27. Corporate image development consultation.
  • The mark was filed in class 42 with following description of goods:
    1. Web site design consultancy
    2. Consultancy in the field of technological design
    3. Consultancy relating to the design of packaging
    4. Advice relating to the development of computer systems
    5. Design of brand names
    6. Computer system design
    7. Consultancy relating to the design and development of computer programs
    8. Internet web site design services
    9. Computer graphics services
    10. Industrial and graphic art design
    11. Graphic design.