The trademark BullRun was filed by IncHealth GmbH, a corporation established under the laws of the Swiss Confederation (the "Applicant"). The application was published for oppositions on October 30, 2023, and received one opposition filed on January 30, 2024 by Red Bull GmbH on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by Hogan Lovells (Alicante) S.L. & Cia. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued January 30, 2024
The application was filed in German, and German was also language of all opposition proceedings (English was selected as the second language).