The trademark BITTY BUTTONS was filed by MGA Entertainment Inc., a U.S. corporation (the "Applicant"). The application was published for oppositions on September 26, 2010, and received one opposition filed on December 19, 2010 by American Girl, LLC on Likelihood of confusion. the opponent was represented by Hogan Lovells (Alicante) S.L. & Cia. and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued December 19, 2010
The application was filed in English, and English was also language of all opposition proceedings (Italian was selected as the second language).
Goods And Services
The mark was filed in class 16 with following description of goods:
Paper, cardboard and goods made from these materials, not included in other classes
Printed matter
Book binding material
Photographs
Stationery
Adhesives for stationery or household purposes
Artists' materials
Paint brushes
Typewriters and office requisites (except furniture)
Instructional and teaching material (except apparatus)
Plastic materials for packaging (not included in other classes)
Printers' type
Printing blocks, children's books, crayons, felt-tip markers, highlighting pens and markers, holiday cards, ink pens, magazines, paper items, including, autograph books, baking books, blank journals, comic books, calendars, children's activity books, diaries, gift paper, gift bags, invitations, graphic novels, greeting cards, napkins, notebooks, notepads, novels, party favors, posters, stationery, sticker books, trading cards, patterns for making clothes, pencils, stickers and storage boxes.
The mark was filed in class 18 with following description of goods:
Leather and imitations of leather, and goods made of these materials and not included in other classes
The mark was filed in class 28 with following description of goods:
Games and playthings
Gymnastic and sporting articles not included in other classes
Decorations for christmas trees, toys, games and playthings, including, action skill games, arcade games
Athletic protective pads, including, arm pads, knee pads, elbow pads and wrist pads for cycling, skating and skateboarding
Balloons, baseballs, baseball gloves, basketballs, beach balls, bean bag dolls, board games, body boards, card games, children's play cosmetics, christmas tree ornaments, except confectionery or illumination articles, craft sets for decorating balloons, dolls, doll clothing, doll accessories, flying discs, footballs, hand held unit for playing electronic games, in-line skates, kites, mobiles for children, party favors in the nature of crackers and noisemakers, playground balls, playing cards, puzzles, roller skates, skateboards, soccer balls, swim floats for recreational use, swim fins, toy vehicle and playsets therefor, toy scooters, volleyballs, water wing swim aids for recreational use, wind-up toys, and yo-yos.